Initial commit，修正
This commit is contained in:
Executable
+28
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<?php
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/**
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* @Author: fm453
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* @Date: 2018-04-24 02:02:21
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* @Last Modified by: fm453
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* @Last Modified time: 2021-08-23 09:50:19
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* @Email: fm453@lukegzs.com
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**/
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use yii\helpers\Html;
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use yii\helpers\Url;
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global $_HI;
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$do = Yii::$app->controller->id;
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$ac = Yii::$app->requestedAction->id;
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$html = '';
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$html .= $this->render('.././_common/header');
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$html .= $this->render('.././_common/titlebar');
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$html .= $this->render('beauty/main');
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$html .= $this->render('.././_common/footbar');
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$html .= $this->render('.././_common/kefu');
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$html .= $this->render('.././_common/js');
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$html .= $this->render('.././_common/footer');
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echo $html;
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?>
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Executable
+134
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<?php
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/**
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* @Author: fm453
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* @Date: 2018-04-24 02:02:21
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* @Last Modified by: fm453
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* @Last Modified time: 2021-08-23 10:17:57
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* @Email: fm453@lukegzs.com
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**/
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use yii\helpers\Html;
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use yii\helpers\Url;
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global $_HI;
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?>
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<link rel="stylesheet" type="text/css" href="<?php echo $_HI['staticUrl'];?>/css/beauty.css">
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<div class="hairdressingbox">
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<div class="hairdressing_banner banner" style="margin-top: 126px;">
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<img src="<?php echo $this->params['htmlSrc'];?>/hairdressing01.png" alt="">
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</div>
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<div class="hairdressing">
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<h3>- 美容行业 -</h3>
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<h2>随着移动互联网时代的到来，以及O2O模式的兴起<br>传统医美机构的这些问题暴露无疑</h2>
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<p>美容行业传统模式不可承受之“<b>痛</b>”</p>
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<ul>
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<li>
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<img src="<?php echo $this->params['htmlSrc'];?>/hairdressing02.png" alt="">
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<h3>交易不透明</h3>
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<span>整形美容市场存在着大量不正规机构、技术上医美机构有存在假冒伪劣、虚假宣传、过度营销的嫌疑。</span>
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</li>
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<li>
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<img src="<?php echo $this->params['htmlSrc'];?>/hairdressing03.png" alt="">
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<h3>获客成本过高</h3>
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<span>对正规的医美机构来说，在推广上有线上和线下两种方式，广告争夺迅猛，竞争激烈，导流成本高。</span>
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</li>
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<li>
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<img src="<?php echo $this->params['htmlSrc'];?>/hairdressing04.png" alt="">
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<h3>品牌业绩压力大</h3>
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<span>产业结构不完善，促销模式老化，宣传形式单一，细分市场不明确，同质化严重，存在较大的替代风险。</span>
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</li>
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</ul>
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</div>
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<div class="face">
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<p>当传统美容行业遇上互联网，互联网将会怎样改变“面子生意”？</p>
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<figure>
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<img src="<?php echo $this->params['htmlSrc'];?>/hairdressing05.png" alt="">
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</figure>
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</div>
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<div class="rule">
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<p>美容商圈建立法则</p>
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<div class="beautify">
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<ul>
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<li>
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<h3>会员管理</h3>
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<span>对于不同消费者，建立美容档案，以便及时跟踪回访，了解用户痛点，以及二次营销。</span>
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</li>
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<li>
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<h3>资源整合</h3>
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<span>以采取第三方机构合作的形式，规避用户对市场的担忧，同时增加自身的资源，开发第二市场。</span>
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</li>
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<li>
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<h3>数据管理</h3>
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<span>通过数据分析，得到用户信息报表，获悉消费者的面对的问题、喜好与习惯，作出回应策略。</span>
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</li>
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<li>
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<h3>专业咨询</h3>
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<span>对于用户的疑惑，采取专业的咨询问答，将用户关心的问题进行透明化处理，维护各自的权益。</span>
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</li>
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<li>
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<h3>产业拓展</h3>
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<span>通过数据“基因”分析，了解用户需求，展开业务支持，打开新市场的大门。</span>
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</li>
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<li>
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<h3>口碑管理</h3>
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<span>善用自有的资源，借助忠实用户的能量，将正面信息不断扩散出去，提高品牌的市场认可度。</span>
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</li>
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</ul>
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</div>
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</div>
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<div class="business">
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<p>行业产品搭配</p>
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<ul>
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<li>
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<img src="<?php echo $this->params['htmlSrc'];?>/hairdressing07.png" alt="">
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<h3>微商培训</h3>
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<span>人才培训，便于电商专业化服务</span>
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</li>
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<li>
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<img src="<?php echo $this->params['htmlSrc'];?>/hairdressing08.png" alt="">
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<h3>分答系统</h3>
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<span>提升品牌神秘感，将重要信息透明化的保护</span>
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</li>
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<li>
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<img src="<?php echo $this->params['htmlSrc'];?>/hairdressing09.png" alt="">
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<h3>微信监控</h3>
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<span>直播相关美容经验，提升用户护理技能</span>
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</li>
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<li>
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<img src="<?php echo $this->params['htmlSrc'];?>/hairdressing10.png" alt="">
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<h3>营销应用</h3>
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<span>通过营销互动，快速打开市场局面</span>
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</li>
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<li>
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<img src="<?php echo $this->params['htmlSrc'];?>/hairdressing11.png" alt="">
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<h3>分销传播</h3>
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<span>通过分享经济，让品牌口碑快速裂变</span>
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</li>
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<li>
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<img src="<?php echo $this->params['htmlSrc'];?>/hairdressing12.png" alt="">
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<h3>爆料中心</h3>
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<span>让用户快速了解美容相关人、物信息</span>
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</li>
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<li>
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<img src="<?php echo $this->params['htmlSrc'];?>/hairdressing13.png" alt="">
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<h3>展示系统</h3>
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<span>将美容服务更透明的呈现在用户面前</span>
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</li>
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<li>
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<img src="<?php echo $this->params['htmlSrc'];?>/hairdressing14.png" alt="">
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<h3>O2O城市商圈</h3>
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<span>将美容从一个单纯业态变成整套行业服务体系</span>
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</li>
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<li>
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<img src="<?php echo $this->params['htmlSrc'];?>/hairdressing15.png" alt="">
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<h3>拼团功能</h3>
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<span>引发注定传播，降低推广成本，顾客同时受益</span>
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</li>
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</ul>
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</div>
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<div class="structure">
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<h1>建立优质的服务结构</h1>
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<p> 从服务“病人”转向服务“顾客”
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<br>诚信经营、规范管理引领行业风骚</p>
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</div>
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</div>
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Executable
+28
@@ -0,0 +1,28 @@
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<?php
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/**
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* @Author: fm453
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* @Date: 2018-04-24 02:02:21
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* @Last Modified by: fm453
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* @Last Modified time: 2021-08-23 10:21:03
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* @Email: fm453@lukegzs.com
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**/
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use yii\helpers\Html;
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use yii\helpers\Url;
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global $_HI;
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$do = Yii::$app->controller->id;
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$ac = Yii::$app->requestedAction->id;
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$html = '';
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$html .= $this->render('.././_common/header');
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$html .= $this->render('.././_common/titlebar');
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$html .= $this->render('catering/main');
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$html .= $this->render('.././_common/footbar');
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$html .= $this->render('.././_common/kefu');
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$html .= $this->render('.././_common/js');
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$html .= $this->render('.././_common/footer');
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echo $html;
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?>
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+100
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<?php
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/**
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* @Author: fm453
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* @Date: 2018-04-24 02:02:21
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* @Last Modified by: fm453
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* @Last Modified time: 2021-08-23 10:18:48
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* @Email: fm453@lukegzs.com
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**/
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use yii\helpers\Html;
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use yii\helpers\Url;
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global $_HI;
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?>
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<link rel="stylesheet" type="text/css" href="<?php echo $_HI['staticUrl'];?>/css/catering.css">
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<div class="cytop banner" style="margin-top: 126px;">
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<span><img src="<?php echo $this->params['htmlSrc'];?>/cy01.png" alt=""></span>
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</div>
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<div class="cy02box">
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<div class="cy02">
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<span class="cy02_text"><p>消费者在餐饮上消费能力的大幅提升</p><p>用户消费习惯向移动互联的迁徙</p><p>外卖、快餐、送餐、小吃、家常菜和</p><p>半成品加工需求迅速得到发酵</p><p> 餐饮O2O成为互联网新一轮井喷市场</p></span>
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<span class="cy02_img"><img src="<?php echo $this->params['htmlSrc'];?>/cy02.png" alt=""></span>
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</div>
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</div>
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<div class="cynt_box">
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<div class="cynt">
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<span class="cybt">餐饮行业经典难题</span>
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<dl>
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<dt>用户忠诚度</dt>
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<dd>常见的补贴形式可以快速吸引用户，也造成了用户对价格的高敏感性，没有优惠，失去留住用户的优势，难以培育用户的忠诚度 。</dd>
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</dl>
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<dl class="cynt_dl">
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<dt>信息传播率低</dt>
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<dd>商家的口碑、优惠、新品信息无法及时传递给用户，用户不能及时了解商家信息，参与性降低，整体运营效率得不到提升。</dd>
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</dl>
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<dl>
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<dt>食品安全</dt>
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<dd>食品质量安全也一直是用户最为敏感话题，不合格的餐饮卫生频频遭遇媒体曝光，这就像消费者心中的一根拔不掉的刺。</dd>
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</dl>
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<dl class="cynt_dl">
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<dt>无法掌控餐量</dt>
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<dd>不了解用户的喜好，不能及时调整热销品类，与菜品的创新，在做食品采购时，难以把控品类与数量，造成不必要的浪费。</dd>
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</dl>
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<dl>
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<dt>业务空间小</dt>
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<dd>餐饮行业的高峰期一过，闲下的时间容易造成人力资源的浪费，收入得不到提高，工作人员也容易闲散。</dd>
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</dl>
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<dl class="cynt_dl">
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<dt>采购成本高</dt>
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<dd>对于中小餐饮商户来说，食材采购也是困扰他们的大难题，因为本身需求量不大，所以很难实现规模化的批量采购，采购成本较高。</dd>
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</dl>
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</div>
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</div>
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<div class="cyms">
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<span class="cybt">餐饮O2O业务发展模式</span>
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<span class="cyms_text">基于数据分析，精准展开业务</span>
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<span class="cyms_img"><img src="<?php echo $this->params['htmlSrc'];?>/cy03.png" alt=""></span>
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</div>
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<div class="cygl">
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<span class="cybt">建立餐饮行业的信息数字化管理</span>
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<span class="cybt_img"><img src="<?php echo $this->params['htmlSrc'];?>/cy04.png" alt=""></span>
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</div>
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<div class="cyxx_box">
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<div class="cyxx">
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<span class="cybt">解决餐饮线上线下融合实际问题</span>
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<dl>
|
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<dt><img src="<?php echo $this->params['htmlSrc'];?>/cy05.png" alt=""></dt>
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||||
<dd>构建完善的运营<br>系统，提升用户体验</dd>
|
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</dl>
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<dl>
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<dt><img src="<?php echo $this->params['htmlSrc'];?>/cy06.png" alt=""></dt>
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<dd>通过多种建立模式，<br>刺激口碑传播</dd>
|
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</dl>
|
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<dl class="cyxx_dl">
|
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<dt><img src="<?php echo $this->params['htmlSrc'];?>/cy07.png" alt=""></dt>
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<dd>构建闭环服务，<br>提升盈利</dd>
|
||||
</dl>
|
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<dl>
|
||||
<dt><img src="<?php echo $this->params['htmlSrc'];?>/cy08.png" alt=""></dt>
|
||||
<dd>通过数据统计，低成本<br>获得舆论监控</dd>
|
||||
</dl>
|
||||
<dl>
|
||||
<dt><img src="<?php echo $this->params['htmlSrc'];?>/cy09.png" alt=""></dt>
|
||||
<dd>多渠道合作，完善<br>其生态布局</dd>
|
||||
</dl>
|
||||
<dl class="cyxx_dl">
|
||||
<dt><img src="<?php echo $this->params['htmlSrc'];?>/cy10.png" alt=""></dt>
|
||||
<dd>利用大数据，信息数<br>字化管理，集中经营</dd>
|
||||
</dl>
|
||||
</div>
|
||||
</div>
|
||||
<div class="cycp_box">
|
||||
<div class="cycp">
|
||||
<span class="cybt">实用产品</span>
|
||||
<span><img src="<?php echo $this->params['htmlSrc'];?>/cy20.png" alt=""></span>
|
||||
</div>
|
||||
</div>
|
||||
|
||||
<div class="cybottom">
|
||||
<span><p>服务联盟、大数据技术优势精准指导商户运营</p><p>以技术手段和生态服务赋予商户更大的能量</p><p>联动平台与商户的营销业绩</p></span>
|
||||
<span class="cybottom_img"><img src="<?php echo $this->params['htmlSrc'];?>/cy11.png" alt=""></span>
|
||||
</div>
|
||||
Executable
+28
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|
||||
<?php
|
||||
/**
|
||||
* @Author: fm453
|
||||
* @Date: 2018-04-24 02:02:21
|
||||
* @Last Modified by: fm453
|
||||
* @Last Modified time: 2021-08-23 09:51:16
|
||||
* @Email: fm453@lukegzs.com
|
||||
**/
|
||||
use yii\helpers\Html;
|
||||
use yii\helpers\Url;
|
||||
global $_HI;
|
||||
|
||||
$do = Yii::$app->controller->id;
|
||||
$ac = Yii::$app->requestedAction->id;
|
||||
|
||||
$html = '';
|
||||
$html .= $this->render('.././_common/header');
|
||||
$html .= $this->render('.././_common/titlebar');
|
||||
|
||||
$html .= $this->render('country/main');
|
||||
|
||||
$html .= $this->render('.././_common/footbar');
|
||||
$html .= $this->render('.././_common/kefu');
|
||||
$html .= $this->render('.././_common/js');
|
||||
$html .= $this->render('.././_common/footer');
|
||||
|
||||
echo $html;
|
||||
?>
|
||||
+137
@@ -0,0 +1,137 @@
|
||||
<?php
|
||||
/**
|
||||
* @Author: fm453
|
||||
* @Date: 2018-04-24 02:02:21
|
||||
* @Last Modified by: fm453
|
||||
* @Last Modified time: 2021-08-23 09:47:14
|
||||
* @Email: fm453@lukegzs.com
|
||||
**/
|
||||
use yii\helpers\Html;
|
||||
use yii\helpers\Url;
|
||||
global $_HI;
|
||||
?>
|
||||
<link rel="stylesheet" type="text/css" href="<?php echo $_HI['staticUrl'];?>/css/country.css">
|
||||
|
||||
<div class="countrybox" style="padding-bottom:30px;">
|
||||
<div class="country_banner banner" style="margin-top: 126px;">
|
||||
<img src="<?php echo $this->params['htmlSrc'];?>/country01.png" alt="">
|
||||
</div>
|
||||
<div class="country">
|
||||
<div class="country_text">
|
||||
<p>
|
||||
互联网渗透加速电商渠道下沉
|
||||
<br>国家政策大力扶持<b>农村电商</b>
|
||||
<br>推动<b>农村电子商务</b>加速发展
|
||||
</p>
|
||||
</div>
|
||||
<div class="country_issue">
|
||||
<i></i>
|
||||
<h1>农村电商面临的<b>6</b>大问题</h1>
|
||||
<ul>
|
||||
<li>
|
||||
<img src="<?php echo $this->params['htmlSrc'];?>/country04.png" alt="">
|
||||
<h3>商业模式</h3>
|
||||
<span>互联网信息泛滥，同质化严重，创新能力差，导致消费者对产品的关注度不高，转化率低，甚至出现产品滞留，血本无归的现象。</span>
|
||||
</li>
|
||||
<li>
|
||||
<img src="<?php echo $this->params['htmlSrc'];?>/country05.png" alt="">
|
||||
<h3>物流配送</h3>
|
||||
<span>农产品在运输过程中，一方面容易造成运输受损，另一方面整体的运送成本较高，影响了电商实施过程中的口碑与利润。</span>
|
||||
</li>
|
||||
<li>
|
||||
<img src="<?php echo $this->params['htmlSrc'];?>/country06.png" alt="">
|
||||
<h3>覆盖区域</h3>
|
||||
<span>农村网络覆盖率低，再加上参与电商与网购行为的整体素质与意识不强，制约着农村电商的普及，产品跨区域出售受阻。</span>
|
||||
</li>
|
||||
<li>
|
||||
<img src="<?php echo $this->params['htmlSrc'];?>/country07.png" alt="">
|
||||
<h3>人才缺乏</h3>
|
||||
<span>没有足够的电商人才做基础，靠巨头砸钱推动市场无法解决根本问题。专业电商人才的匮乏成为农村电商发展中遇到的一大阻碍。</span>
|
||||
</li>
|
||||
<li>
|
||||
<img src="<?php echo $this->params['htmlSrc'];?>/country08.png" alt="">
|
||||
<h3>规模扩张</h3>
|
||||
<span>农商原有的消费链已成熟，经营渠道、盈利模式已固定，从根本上想要打破这种固有的关系很难实施，规模扩张受限。</span>
|
||||
</li>
|
||||
<li>
|
||||
<img src="<?php echo $this->params['htmlSrc'];?>/country09.png" alt="">
|
||||
<h3>产品把控</h3>
|
||||
<span>不知道用户的需求，无法把控准确的生产数量，出现供不应求或者供大于求的现象，额外导致农产品的销售损失。</span>
|
||||
</li>
|
||||
</ul>
|
||||
</div>
|
||||
|
||||
</div>
|
||||
<div class="country_content">
|
||||
<div class="country_context">
|
||||
<p>“互联网+”农村该如何布局，扭转困局</p>
|
||||
<p>嗨路客为您完美打造<b>农村电商产业链</b></p>
|
||||
<p>助您成功破局</p>
|
||||
</div>
|
||||
<figure>
|
||||
<img src="<?php echo $this->params['htmlSrc'];?>/country10.png" alt="">
|
||||
</figure>
|
||||
</div>
|
||||
<figure>
|
||||
<img src="<?php echo $this->params['htmlSrc'];?>/country11.png" alt="">
|
||||
</figure>
|
||||
<div class="country_serve">
|
||||
<h1>嗨路客服务支持</h1>
|
||||
<img src="<?php echo $this->params['htmlSrc'];?>/country12.png" alt="">
|
||||
</div>
|
||||
<div class="country_product">
|
||||
<h1>嗨路客适用产品</h1>
|
||||
<ul class="country_ul1">
|
||||
<li>
|
||||
<img src="<?php echo $this->params['htmlSrc'];?>/country13.png" alt="">
|
||||
<h3>微信分销系统</h3>
|
||||
<span>14种分销模式任意搭配，加速渠道渗透，快速覆盖市场</span>
|
||||
</li>
|
||||
<li>
|
||||
<img src="<?php echo $this->params['htmlSrc'];?>/country14.png" alt="">
|
||||
<h3>微信营销系统</h3>
|
||||
<span>具备行业95%微营销主流功能上百种营销插件让购物变得好玩有趣，迅速打开市场</span>
|
||||
</li>
|
||||
<li>
|
||||
<img src="<?php echo $this->params['htmlSrc'];?>/country15.png" alt="">
|
||||
<h3>展示系统</h3>
|
||||
<span>400多套商城模板，diy个性定制，让您的商城与众不同，有效提升用户体验，增加用户粘性</span>
|
||||
</li>
|
||||
<li>
|
||||
<img src="<?php echo $this->params['htmlSrc'];?>/country16.png" alt="">
|
||||
<h3>嗨路客学院课件</h3>
|
||||
<span>秉承多年对电商领域的研究和渗透，凭借扶持上万电商企业成功经验，助您高速融入市场发展</span>
|
||||
</li>
|
||||
</ul>
|
||||
|
||||
<ul class="country_ul1">
|
||||
<li>
|
||||
<img src="<?php echo $this->params['htmlSrc'];?>/country17.png" alt="">
|
||||
<h3>O2O商圈</h3>
|
||||
<span>低成本完成线上线下融合，实现数据互通，优势互补，加快资源变现</span>
|
||||
</li>
|
||||
<li>
|
||||
<img src="<?php echo $this->params['htmlSrc'];?>/country18.png" alt="">
|
||||
<h3>收银O2O</h3>
|
||||
<span>购物如此轻松，消费即是创收，钱怎么花出去，再怎么挣回来，对打开收入偏低的农村市场十分有利</span>
|
||||
</li>
|
||||
<li>
|
||||
<img src="<?php echo $this->params['htmlSrc'];?>/country19.png" alt="">
|
||||
<h3>微信监控</h3>
|
||||
<span>让购物商场变成直播现场，不仅有效解决实物与图片不符的情况，还能更加清楚了解产品</span>
|
||||
</li>
|
||||
<li>
|
||||
<img src="<?php echo $this->params['htmlSrc'];?>/country99.png" alt="">
|
||||
<h3>爆料中心</h3>
|
||||
<span>加强互动，向用户介绍农产品的养殖手法，保存贴士，以及最大程度释放农作物功效价值的享用方式</span>
|
||||
</li>
|
||||
</ul>
|
||||
</div>
|
||||
<div class="country_tendency">
|
||||
<h1>农村电商发展趋势</h1>
|
||||
<figure>
|
||||
<img src="<?php echo $this->params['htmlSrc'];?>/country20.png" alt="">
|
||||
</figure>
|
||||
</div>
|
||||
|
||||
</div>
|
||||
Executable
+28
@@ -0,0 +1,28 @@
|
||||
<?php
|
||||
/**
|
||||
* @Author: fm453
|
||||
* @Date: 2018-04-24 02:02:21
|
||||
* @Last Modified by: fm453
|
||||
* @Last Modified time: 2021-08-23 09:51:50
|
||||
* @Email: fm453@lukegzs.com
|
||||
**/
|
||||
use yii\helpers\Html;
|
||||
use yii\helpers\Url;
|
||||
global $_HI;
|
||||
|
||||
$do = Yii::$app->controller->id;
|
||||
$ac = Yii::$app->requestedAction->id;
|
||||
|
||||
$html = '';
|
||||
$html .= $this->render('.././_common/header');
|
||||
$html .= $this->render('.././_common/titlebar');
|
||||
|
||||
$html .= $this->render('hotels/main');
|
||||
|
||||
$html .= $this->render('.././_common/footbar');
|
||||
$html .= $this->render('.././_common/kefu');
|
||||
$html .= $this->render('.././_common/js');
|
||||
$html .= $this->render('.././_common/footer');
|
||||
|
||||
echo $html;
|
||||
?>
|
||||
Executable
+136
@@ -0,0 +1,136 @@
|
||||
<?php
|
||||
/**
|
||||
* @Author: fm453
|
||||
* @Date: 2018-04-24 02:02:21
|
||||
* @Last Modified by: fm453
|
||||
* @Last Modified time: 2021-08-23 10:19:04
|
||||
* @Email: fm453@lukegzs.com
|
||||
**/
|
||||
use yii\helpers\Html;
|
||||
use yii\helpers\Url;
|
||||
global $_HI;
|
||||
?>
|
||||
<link rel="stylesheet" type="text/css" href="<?php echo $_HI['staticUrl'];?>/css/hotels.css">
|
||||
<div class="grogshopbox">
|
||||
<div class="grogshop_banner banner" style="margin-top: 126px;">
|
||||
<img src="<?php echo $this->params['htmlSrc'];?>/grogshop01.png" alt="">
|
||||
</div>
|
||||
<div class="grogshop_develop">
|
||||
<h1>酒店的发展形态</h1>
|
||||
<figure class="figure1">
|
||||
<img src="<?php echo $this->params['htmlSrc'];?>/grogshop02.png" alt="">
|
||||
</figure>
|
||||
</div>
|
||||
<div class="zoology">
|
||||
<h1>酒店传统业态与消费生态失衡</h1>
|
||||
<div class="zoology_text">
|
||||
<dl class="dl1">
|
||||
<dt><img src="<?php echo $this->params['htmlSrc'];?>/grogshop03.png" alt=""><em>酒店难题</em></dt>
|
||||
<dd>渠道依赖过重+客户难以沉淀</dd>
|
||||
<dd>如何提升体验，降低成本</dd>
|
||||
<dd>如何活化酒店商业空间</dd>
|
||||
<dd>如何管理酒店的核心资源——“人”</dd>
|
||||
<dd>如何解决淡季入住率低，推广成本高的问题</dd>
|
||||
</dl>
|
||||
<dl class="dl2">
|
||||
<dt><img src="<?php echo $this->params['htmlSrc'];?>/grogshop04.png" alt=""><em>用户矛盾</em></dt>
|
||||
<dd>酒店体验同质化+高成本</dd>
|
||||
<dd>线上预定，无法提前了解酒店真实环境</dd>
|
||||
<dd>缺乏评论体系，无从了解酒店服务水平</dd>
|
||||
<dd>酒店硬件设施普遍不高</dd>
|
||||
<dd>酒店餐饮服务不够完善</dd>
|
||||
</dl>
|
||||
</div>
|
||||
</div>
|
||||
<div class="thought">
|
||||
<h1>互联网思维模式下的酒店运营模式
|
||||
<br><b>已发生了根本的改变</b></h1>
|
||||
<figure>
|
||||
<img src="<?php echo $this->params['htmlSrc'];?>/grogshop05.png" alt="">
|
||||
</figure>
|
||||
</div>
|
||||
<div class="system">
|
||||
<h1>建立全智能化运营体系</h1>
|
||||
<h2>无缝结合、深化及补充广告传播渠道,更好传递品牌形象</h2>
|
||||
<figure>
|
||||
<img src="<?php echo $this->params['htmlSrc'];?>/grogshop06.png" alt="">
|
||||
</figure>
|
||||
</div>
|
||||
<div class="operate">
|
||||
<h1>嗨路客运营体系</h1>
|
||||
<ul>
|
||||
<li>
|
||||
<img src="<?php echo $this->params['htmlSrc'];?>/grogshop07.png" alt="">
|
||||
<h3>移动客户管理体系</h3>
|
||||
<span>提高酒店的工作效率、降低人工成本外，更能为入住客人带来绝佳的入住体验</span>
|
||||
</li>
|
||||
<li>
|
||||
<img src="<?php echo $this->params['htmlSrc'];?>/grogshop08.png" alt="">
|
||||
<h3>构建O2O闭环消费圈</h3>
|
||||
<span>让酒店、餐饮、娱乐、休闲供应商来联合做成一个完整的酒店O2O路径</span>
|
||||
</li>
|
||||
<li>
|
||||
<img src="<?php echo $this->params['htmlSrc'];?>/grogshop09.png" alt="">
|
||||
<h3>数据魔方</h3>
|
||||
<span>以酒店为入口，基于大数据运算为线上多渠道导流，连接起更多的商家、品牌与消费者</span>
|
||||
</li>
|
||||
<li>
|
||||
<img src="<?php echo $this->params['htmlSrc'];?>/grogshop10.png" alt="">
|
||||
<h3>社交营销</h3>
|
||||
<span>从场景到触点，充分运用了互联网的粉丝效益来制造口碑营销，降低推广费用与人力成本</span>
|
||||
</li>
|
||||
<li>
|
||||
<img src="<?php echo $this->params['htmlSrc'];?>/grogshop11.png" alt="">
|
||||
<h3>奖励机制</h3>
|
||||
<span>增进用户间的互动关怀,让粉丝主动和愿意与客户在线上的分享传播，建立部落式忠诚客户</span>
|
||||
</li>
|
||||
<li>
|
||||
<img src="<?php echo $this->params['htmlSrc'];?>/grogshop12.png" alt="">
|
||||
<h3>移动电商人才培训</h3>
|
||||
<span>要提高核心工作人员的能力，需要酒店行业用工生态的彻底变化</span>
|
||||
</li>
|
||||
</ul>
|
||||
</div>
|
||||
<div class="functional">
|
||||
<h1>实用产品</h1>
|
||||
<ul>
|
||||
<li>
|
||||
<img src="<?php echo $this->params['htmlSrc'];?>/grogshop13.png" alt="">
|
||||
<h3>会员系统</h3>
|
||||
<span>通过自主平台有效吸纳会员，开展会员积分营销体系</span>
|
||||
</li>
|
||||
<li>
|
||||
<img src="<?php echo $this->params['htmlSrc'];?>/grogshop14.png" alt="">
|
||||
<h3>促销互动</h3>
|
||||
<span>应用充满乐趣与创意的营销手段提升用户对品牌价值的认可</span>
|
||||
</li>
|
||||
<li>
|
||||
<img src="<?php echo $this->params['htmlSrc'];?>/grogshop15.png" alt="">
|
||||
<h3>微信开门</h3>
|
||||
<span>打开差异化市场，先进的全智能化应用，免除遗失钥匙的尴尬</span>
|
||||
</li>
|
||||
<li>
|
||||
<img src="<?php echo $this->params['htmlSrc'];?>/grogshop16.png" alt="">
|
||||
<h3>LBS定位</h3>
|
||||
<span>便于快速寻到酒店，同时提升用户对周边服务环境的了解</span>
|
||||
</li>
|
||||
<li>
|
||||
<img src="<?php echo $this->params['htmlSrc'];?>/grogshop17.png" alt="">
|
||||
<h3>展示系统</h3>
|
||||
<span>用不同种形式展示酒店特色，便于用户清晰了解酒店文化与环境</span>
|
||||
</li>
|
||||
<li>
|
||||
<img src="<?php echo $this->params['htmlSrc'];?>/grogshop13.png" alt="">
|
||||
<h3>微信监控</h3>
|
||||
<span>让用户用更直观的方式了解酒店环境，免于酒店预订的烦恼</span>
|
||||
</li>
|
||||
</ul>
|
||||
</div>
|
||||
<div class="resource">
|
||||
<h1>善用互联网思维，用平台模式来做经营通过与用户互动交流</h1>
|
||||
<h1>打破壁垒，快速整合线上线下的资源</h1>
|
||||
<figure>
|
||||
<img src="<?php echo $this->params['htmlSrc'];?>/grogshop19.png" alt="">
|
||||
</figure>
|
||||
</div>
|
||||
</div>
|
||||
Executable
+28
@@ -0,0 +1,28 @@
|
||||
<?php
|
||||
/**
|
||||
* @Author: fm453
|
||||
* @Date: 2018-04-24 02:02:21
|
||||
* @Last Modified by: fm453
|
||||
* @Last Modified time: 2021-08-23 10:05:09
|
||||
* @Email: fm453@lukegzs.com
|
||||
**/
|
||||
use yii\helpers\Html;
|
||||
use yii\helpers\Url;
|
||||
global $_HI;
|
||||
|
||||
$do = Yii::$app->controller->id;
|
||||
$ac = Yii::$app->requestedAction->id;
|
||||
|
||||
$html = '';
|
||||
$html .= $this->render('.././_common/header');
|
||||
$html .= $this->render('.././_common/titlebar');
|
||||
|
||||
$html .= $this->render('index/main');
|
||||
|
||||
$html .= $this->render('.././_common/footbar');
|
||||
$html .= $this->render('.././_common/kefu');
|
||||
$html .= $this->render('.././_common/js');
|
||||
$html .= $this->render('.././_common/footer');
|
||||
|
||||
echo $html;
|
||||
?>
|
||||
Executable
+269
@@ -0,0 +1,269 @@
|
||||
<?php
|
||||
/**
|
||||
* @Author: fm453
|
||||
* @Date: 2018-04-24 02:02:21
|
||||
* @Last Modified by: fm453
|
||||
* @Last Modified time: 2021-08-23 14:43:49
|
||||
* @Email: fm453@lukegzs.com
|
||||
**/
|
||||
use yii\helpers\Html;
|
||||
use yii\helpers\Url;
|
||||
global $_HI;
|
||||
?>
|
||||
<link type="text/css" rel="stylesheet" href="<?php echo $_HI['staticUrl'];?>/css/solution.css">
|
||||
|
||||
<div class="solution">
|
||||
<div class="solution_b banner" style="margin-top: 126px;">
|
||||
<ul class="solutionul">
|
||||
<li class="s1"><img src="<?php echo $this->params['htmlSrc'];?>/solu_b2.png" alt=""></li>
|
||||
<li class="s2"><img src="<?php echo $this->params['htmlSrc'];?>/solu_b3.png" alt=""></li>
|
||||
<li class="s3"><img src="<?php echo $this->params['htmlSrc'];?>/solu_b5.png" alt=""></li>
|
||||
<li class="s4"><img src="<?php echo $this->params['htmlSrc'];?>/solu_b6.png" alt=""></li>
|
||||
<li class="s5"><img src="<?php echo $this->params['htmlSrc'];?>/solu_b4.png" alt=""></li>
|
||||
<li class="s6"><img src="<?php echo $this->params['htmlSrc'];?>/solu_b1.png" alt=""></li>
|
||||
<li class="s7"><img src="<?php echo $this->params['htmlSrc'];?>/solu_b7.png" alt=""></li>
|
||||
</ul>
|
||||
</div>
|
||||
|
||||
<div class="solution6">
|
||||
<h1 class="wow">移动社交电商较传统电商具备<b>六大优势</b></h1>
|
||||
<ul>
|
||||
<li class="li1">
|
||||
<div class="solu_li">
|
||||
<img src="<?php echo $this->params['htmlSrc'];?>/solu_icon1.png" alt="功能一体化">
|
||||
<h2>功能一体化</h2>
|
||||
<p>集社交、支付、电商平台等功能于一身，更容易将用户引导到电商平台，完成交易增加粘性。</p>
|
||||
</div>
|
||||
<i></i>
|
||||
</li>
|
||||
<li class="li1">
|
||||
<div class="solu_li">
|
||||
<img src="<?php echo $this->params['htmlSrc'];?>/solu_icon2.png" alt="购物社交化">
|
||||
<h2>购物社交化</h2>
|
||||
<p>移动购物行程“社交电商流量+品牌专营店”的购物生态。</p>
|
||||
</div>
|
||||
<i></i>
|
||||
</li>
|
||||
<li class="li1">
|
||||
<div class="solu_li">
|
||||
<img src="<?php echo $this->params['htmlSrc'];?>/solu_icon3.png" alt="运营高效化">
|
||||
<h2>运营高效化</h2>
|
||||
<p>降低运营成本，减少传统电商服务中人力、人时的消耗。</p>
|
||||
</div>
|
||||
<i></i>
|
||||
</li>
|
||||
<li class="li2">
|
||||
<div class="solu_li">
|
||||
<img src="<?php echo $this->params['htmlSrc'];?>/solu_icon4.png" alt="内容精准化">
|
||||
<h2>内容精准化</h2>
|
||||
<p>信息推送精准、操作便捷，使渠道易于获取新用户。</p>
|
||||
</div>
|
||||
<i></i>
|
||||
</li>
|
||||
<li class="li2">
|
||||
<div class="solu_li">
|
||||
<img src="<?php echo $this->params['htmlSrc'];?>/solu_icon5.png" alt="支付场景化">
|
||||
<h2>支付场景化</h2>
|
||||
<p>移动用户以微信为基础，为支付方提供应用场景的神态体系和底层架构，而非单一的支付工具。</p>
|
||||
</div>
|
||||
<i></i>
|
||||
</li>
|
||||
<li class="li2">
|
||||
<div class="solu_li">
|
||||
<img src="<?php echo $this->params['htmlSrc'];?>/solu_icon6.png" alt="功能一体化">
|
||||
<h2>推广即时化</h2>
|
||||
<p>购物圈机遇微信熟人关系链实现购物信息即时推广。</p>
|
||||
</div>
|
||||
<i></i>
|
||||
</li>
|
||||
</ul>
|
||||
</div>
|
||||
|
||||
<div class="entrance">
|
||||
<h1 class="wow"><b>“电商社交化”</b>被锁定为未来信任交易入口</h1>
|
||||
<p class="wow">它的社交属性为传统行业的转型提供了一个支点</p>
|
||||
<img class="wow" src="<?php echo $this->params['htmlSrc'];?>/solu_img1.png" alt="">
|
||||
</div>
|
||||
|
||||
<div class="efficiency">
|
||||
<h1 class="wow">有效提升运营效率</h1>
|
||||
<em class="wow">降低成本投入，提升整体效益</em>
|
||||
<ul>
|
||||
<li class="j1">
|
||||
<div class="effi_div">
|
||||
<img src="<?php echo $this->params['htmlSrc'];?>/solu_icon7.png" alt="提升运营便捷性">
|
||||
<h2>提升运营便捷性</h2>
|
||||
<p>以微信为代表的移动社交电商平台，运营成本相对较低，支持对接第三方软件，运营商可以省心省力。</p>
|
||||
</div>
|
||||
</li>
|
||||
<li class="j2">
|
||||
<div class="effi_div">
|
||||
<img src="<?php echo $this->params['htmlSrc'];?>/solu_icon8.png" alt="减少人力投入">
|
||||
<h2>减少人力投入</h2>
|
||||
<p>通过强大的数据技术，能够完成移动社交电商平台的自动导购、社交化元素、SNS传播、数据统计等服务。</p>
|
||||
</div>
|
||||
</li>
|
||||
<li class="j1">
|
||||
<div class="effi_div">
|
||||
<img src="<?php echo $this->params['htmlSrc'];?>/solu_icon9.png" alt="提升用户体验">
|
||||
<h2>提升用户体验</h2>
|
||||
<p>通过社交的场景应用以及智能硬件的普及，可通过多种方式提升用户购物体验，增加购物乐趣。</p>
|
||||
</div>
|
||||
</li>
|
||||
<li class="j2">
|
||||
<div class="effi_div">
|
||||
<img src="<?php echo $this->params['htmlSrc'];?>/solu_icon10.png" alt="提高运营效率">
|
||||
<h2>提高运营效率</h2>
|
||||
<p>运营商可以通过社交+工具+电商+策略的合理应用，可以大量节省人力成本、时间成本、推广成本。</p>
|
||||
</div>
|
||||
</li>
|
||||
</ul>
|
||||
</div>
|
||||
|
||||
<div class="solution4">
|
||||
<h1 class="wow">解决困扰电商的<b>四大问题</b></h1>
|
||||
<ul>
|
||||
<li class="t1"><img src="<?php echo $this->params['htmlSrc'];?>/solu_img2-1.png" alt=""></li>
|
||||
<li class="t2"><img src="<?php echo $this->params['htmlSrc'];?>/solu_img2-2.png" alt=""></li>
|
||||
<li class="t3"><img src="<?php echo $this->params['htmlSrc'];?>/solu_img2-3.png" alt=""></li>
|
||||
<li class="t4"><img src="<?php echo $this->params['htmlSrc'];?>/solu_img2-4.png" alt=""></li>
|
||||
<li class="t5"><img src="<?php echo $this->params['htmlSrc'];?>/solu_img2.png" alt=""></li>
|
||||
</ul>
|
||||
</div>
|
||||
|
||||
<div class="solutionbox">
|
||||
<h1 class="wow">满足不同行业<b>解决方案</b></h1>
|
||||
<em class="wow">旨在帮助移动互联网企业的品牌战略<br>提升移动互联网企业竞争力，促进移动互联网闭环消费生态圈快速落地</em>
|
||||
|
||||
<div class="solu_mz">
|
||||
<ul>
|
||||
<li>
|
||||
<a class="solu_a">农村电商</a>
|
||||
<div class="solu_divb">
|
||||
<img src="<?php echo $this->params['htmlSrc'];?>/solu_icon11-1.png" alt="农村电商">
|
||||
<h2>农村电商</h2>
|
||||
<p>以数字化、信息化的手段完成跨区域跨行业联合，构建完善有序的商业联合体。</p>
|
||||
</div>
|
||||
</li>
|
||||
<li>
|
||||
<a class="solu_a">零售电商</a>
|
||||
<div class="solu_divb">
|
||||
<img src="<?php echo $this->params['htmlSrc'];?>/solu_icon11-2.png" alt="零售电商">
|
||||
<h2>零售电商</h2>
|
||||
<p>为零售渠道企业如何提高销量，制定电子商务全面一体的战略和实施定位。</p>
|
||||
</div>
|
||||
</li>
|
||||
<li>
|
||||
<a class="solu_a">线下多门店</a>
|
||||
<div class="solu_divb">
|
||||
<img src="<?php echo $this->params['htmlSrc'];?>/solu_icon11-3.png" alt="线下多门店">
|
||||
<h2>线下多门店</h2>
|
||||
<p>通过跨界连接市场，完成线上线下的资源整合，实现快速转型，获取更好的营销效果。</p>
|
||||
</div>
|
||||
</li>
|
||||
<li>
|
||||
<a class="solu_a">O2O餐饮</a>
|
||||
<div class="solu_divb">
|
||||
<img src="<?php echo $this->params['htmlSrc'];?>/solu_icon11-4.png" alt="O2O餐饮">
|
||||
<h2>O2O餐饮</h2>
|
||||
<p>解决餐饮行业的口碑问题，打造人人参与，人人消费的安全消费生态圈。</p>
|
||||
</div>
|
||||
</li>
|
||||
<li>
|
||||
<a class="solu_a">O2O酒店</a>
|
||||
<div class="solu_divb">
|
||||
<img src="<?php echo $this->params['htmlSrc'];?>/solu_icon11-5.png" alt="O2O酒店">
|
||||
<h2>O2O酒店</h2>
|
||||
<p>借社交营销，帮助酒店行业产业链延伸，升级产品，提升服务。</p>
|
||||
</div>
|
||||
</li>
|
||||
<li>
|
||||
<a class="solu_a">O2O-KTV</a>
|
||||
<div class="solu_divb">
|
||||
<img src="<?php echo $this->params['htmlSrc'];?>/solu_icon11-6.png" alt="O2O-KTV">
|
||||
<h2>O2O-KTV</h2>
|
||||
<p>KTV行业社交推广空间巨大，巧用互联网思维将虚实结合，打造兴趣社群消费闭环。</p>
|
||||
</div>
|
||||
</li>
|
||||
<li>
|
||||
<a class="solu_a">旅游行业</a>
|
||||
<div class="solu_divb">
|
||||
<img src="<?php echo $this->params['htmlSrc'];?>/solu_icon11-7.png" alt="旅游行业">
|
||||
<h2>旅游行业</h2>
|
||||
<p>协助旅游企业在战略定位、渠道规划、产品设计、组织架构、客户管理等各方面进行优化。</p>
|
||||
</div>
|
||||
</li>
|
||||
<li>
|
||||
<a class="solu_a">美容行业</a>
|
||||
<div class="solu_divb">
|
||||
<img src="<?php echo $this->params['htmlSrc'];?>/solu_icon11-8.png" alt="美容行业">
|
||||
<h2>美容行业</h2>
|
||||
<p>美容行业竞争激烈，品牌拓展困难，通过社交带来的信任和人格背书，为交易带来溢价。</p>
|
||||
</div>
|
||||
</li>
|
||||
<li>
|
||||
<a class="solu_a">超级单品</a>
|
||||
<div class="solu_divb">
|
||||
<img src="<?php echo $this->params['htmlSrc'];?>/solu_icon11-9.png" alt="超级单品">
|
||||
<h2>超级单品</h2>
|
||||
<p>打造超级单款爆品，引爆关系链，提升品牌整体形象，快速建立消费商圈。</p>
|
||||
</div>
|
||||
</li>
|
||||
</ul>
|
||||
</div>
|
||||
</div>
|
||||
|
||||
<div class="demand">
|
||||
<h1 class="wow">嗨路客拥有丰富的经验与产品，来满足企业转型需求</h1>
|
||||
<em class="wow">通过社交属性，做针对性的产品和营销创意加快消费者融入移动端市场的节奏</em>
|
||||
<ul>
|
||||
<li class="j1">
|
||||
<h2>增加用户参与度</h2>
|
||||
<p>以微信为端口搭建多种功能系统，购物伴随行为，影响用户购物荷尔蒙。</p>
|
||||
<p>通过社交互动激活每一位潜在用户，体会到“在购物”的乐趣。</p>
|
||||
</li>
|
||||
<li class="j2">
|
||||
<h2>增加用户粘性</h2>
|
||||
<p>借助各类有趣好玩的营销形式，打开关系链，聚集有需求的用户。</p>
|
||||
<p>通过社群效应，迭代消费市场，达成商家与消费者间的粘性互动。</p>
|
||||
</li>
|
||||
<li class="j1" style="margin-right:0px;">
|
||||
<h2>提升品牌传播性</h2>
|
||||
<p>通过不同营销策略实现导购、社交化元素、SNS传播，加速社会对品牌的接受。</p>
|
||||
<p>充分把握分享经济，利用每个用户的社交资源，让品牌在社交链中传播更广。</p>
|
||||
</li>
|
||||
</ul>
|
||||
</div>
|
||||
|
||||
<div class="choose">
|
||||
<h1 class="wow">在选择丰富，同质化严重的今天</h1>
|
||||
<em class="wow">差异化、精细化的服务和用户体验是能留住用户的可靠办法</em>
|
||||
<ul>
|
||||
<li class="y1"><h2>电商移动化<br>购物战略</h2></li>
|
||||
<li class="y2">
|
||||
<h3>社交兴趣点</h3>
|
||||
<p>通过社交可以快速聚集有同类属性需求的用户，将他们转变为自己市场扩张的推动力</p>
|
||||
</li>
|
||||
<li class="y3">
|
||||
<h3>刺激消费</h3>
|
||||
<p>通过社交增加用户的粘性，再利用各类营销工具，刺激消费，甚至帮助传播</p>
|
||||
</li>
|
||||
<li class="y4">
|
||||
<h3>数据变现</h3>
|
||||
<p>通过各类移动应用系统，获得用户轨迹，统计大数据，为高效营销提供支持</p>
|
||||
</li>
|
||||
<li class="y5">
|
||||
<h3>渠道渗透</h3>
|
||||
<p>移动互联网应用快速崛起，推动市场的渗透，谁先渠道下沉谁占先机</p>
|
||||
</li>
|
||||
<li class="y6">
|
||||
<h3>快速反应</h3>
|
||||
<p>要能积极快速的应对移动互联网市场的变化，用先进专业的模式拥抱互联网</p>
|
||||
</li>
|
||||
<li class="y7">
|
||||
<h3>创新模式</h3>
|
||||
<p>满足用户追求新奇与个性需求，将互动营销做到精粹，通过社交提升自身网购吸引力</p>
|
||||
</li>
|
||||
</ul>
|
||||
</div>
|
||||
</div>
|
||||
Executable
+28
@@ -0,0 +1,28 @@
|
||||
<?php
|
||||
/**
|
||||
* @Author: fm453
|
||||
* @Date: 2018-04-24 02:02:21
|
||||
* @Last Modified by: fm453
|
||||
* @Last Modified time: 2021-08-23 09:52:15
|
||||
* @Email: fm453@lukegzs.com
|
||||
**/
|
||||
use yii\helpers\Html;
|
||||
use yii\helpers\Url;
|
||||
global $_HI;
|
||||
|
||||
$do = Yii::$app->controller->id;
|
||||
$ac = Yii::$app->requestedAction->id;
|
||||
|
||||
$html = '';
|
||||
$html .= $this->render('.././_common/header');
|
||||
$html .= $this->render('.././_common/titlebar');
|
||||
|
||||
$html .= $this->render('ktv/main');
|
||||
|
||||
$html .= $this->render('.././_common/footbar');
|
||||
$html .= $this->render('.././_common/kefu');
|
||||
$html .= $this->render('.././_common/js');
|
||||
$html .= $this->render('.././_common/footer');
|
||||
|
||||
echo $html;
|
||||
?>
|
||||
Executable
+155
@@ -0,0 +1,155 @@
|
||||
<?php
|
||||
/**
|
||||
* @Author: fm453
|
||||
* @Date: 2018-04-24 02:02:21
|
||||
* @Last Modified by: fm453
|
||||
* @Last Modified time: 2021-08-23 14:45:35
|
||||
* @Email: fm453@lukegzs.com
|
||||
**/
|
||||
use yii\helpers\Html;
|
||||
use yii\helpers\Url;
|
||||
global $_HI;
|
||||
?>
|
||||
<link rel="stylesheet" type="text/css" href="<?php echo $_HI['staticUrl'];?>/css/ktv.css">
|
||||
<div class="businebox">
|
||||
<div class="busine_banner banner" style="margin-top: 126px;">
|
||||
<img src="<?php echo $this->params['htmlSrc'];?>/business01.png" alt="">
|
||||
</div>
|
||||
<div class="busine_o2o">
|
||||
<figure>
|
||||
<img src="<?php echo $this->params['htmlSrc'];?>/business02.png" alt="">
|
||||
</figure>
|
||||
<h1>KTV-O2O</h1>
|
||||
<figure>
|
||||
<img src="<?php echo $this->params['htmlSrc'];?>/business03.png" alt="">
|
||||
</figure>
|
||||
</div>
|
||||
<div class="malpractice">
|
||||
<h1>传统KTV行业的弊端</h1>
|
||||
<ul>
|
||||
<li>
|
||||
<img src="<?php echo $this->params['htmlSrc'];?>/business04.png" alt="">
|
||||
<h3>同质化严重</h3>
|
||||
<span>除了唱歌等娱乐项目的收入之外，就是KTV提供的酒水、小吃、消耗品、音响设备等附加经营市场。</span>
|
||||
</li>
|
||||
<li>
|
||||
<img src="<?php echo $this->params['htmlSrc'];?>/business05.png" alt="">
|
||||
<h3>缺乏品牌效应</h3>
|
||||
<span>用户粘度低，无法让消费者形成依赖，品牌价值并未树立通过打价格战提高流量亦十分常见。</span>
|
||||
</li>
|
||||
<li>
|
||||
<img src="<?php echo $this->params['htmlSrc'];?>/business06.png" alt="">
|
||||
<h3>改造成本高</h3>
|
||||
<span>建立KTV商圈本身租金成本就高，尽管部分KTV 企业与互联网接轨，但仅靠团购，投资回报率低，让许多企业对变革望而却步</span>
|
||||
</li>
|
||||
<li>
|
||||
<img src="<?php echo $this->params['htmlSrc'];?>/business07.png" alt="">
|
||||
<h3>营销效率低</h3>
|
||||
<span>传统KTV在制定新的营销策略后不能及时传达给消费者 粗放的营销管理方式导致包房利用率的下降，进而影响营收。</span>
|
||||
</li>
|
||||
<li>
|
||||
<img src="<?php echo $this->params['htmlSrc'];?>/business08.png" alt="">
|
||||
<h3>KTV产业拓展受限</h3>
|
||||
<span>传统KTV在服务品类上没有突破，整个消费过程，用户体验上也没有改善，自身的营收得不到提升。</span>
|
||||
</li>
|
||||
<li>
|
||||
<img src="<?php echo $this->params['htmlSrc'];?>/business09.png" alt="">
|
||||
<h3>人力资源需求高</h3>
|
||||
<span>传统KTV 依靠管理人员经验和直觉来判断用户的结构和喜好，并制定营销策略，每家门店都需配备相同的工作人员。</span>
|
||||
</li>
|
||||
</ul>
|
||||
</div>
|
||||
<div class="schema">
|
||||
<h1>通过移动互联网思维打造出的O2O新模式</h1>
|
||||
<figure>
|
||||
<img src="<?php echo $this->params['htmlSrc'];?>/business10.png" alt="">
|
||||
</figure>
|
||||
</div>
|
||||
<div class="establish">
|
||||
<h1>建立真正的KTV行业O2O闭环</h1>
|
||||
<h2>横穿预订、支付、线下体验、互动反馈整个消费流程</h2>
|
||||
<figure>
|
||||
<img src="<?php echo $this->params['htmlSrc'];?>/business11.png" alt="">
|
||||
</figure>
|
||||
</div>
|
||||
<div class="service">
|
||||
<h1>KTV行业O2O改造所需服务支撑</h1>
|
||||
<h2>KTV行业将通过移动互联网思维朝着品牌化经营模式方向发展</h2>
|
||||
<ul>
|
||||
<li class="li1">
|
||||
<h3>会员系统</h3>
|
||||
<span>靠会员提高用户忠诚度，降低营销成本，同时可借助会员增值服务盈利，便于在淡、旺两季的维护，提升口碑，增加市场份额。</span>
|
||||
</li>
|
||||
<li class="li2">
|
||||
<h3>互动营销</h3>
|
||||
<span>通过各种新鲜有趣的互动，及时了解用户需求，作出回应，满足不同层次用户需求，提高用户的粘性。</span>
|
||||
</li>
|
||||
<li class="li3">
|
||||
<h3>管理系统</h3>
|
||||
<span>通过完善的管理系统，建立扁平化的组织方式 ，提高管理效率，避免管理瓶颈，有效精简管理人员，降低运营成本 。</span>
|
||||
</li>
|
||||
<li class="li4">
|
||||
<h3>数据管理系统</h3>
|
||||
<span>以数据为基础制定动态的营销策略根据市场的需求实时调整价格品类并直接将信息推送到消费者的手机上，以提高营收效率。</span>
|
||||
</li>
|
||||
<li class="li5">
|
||||
<h3>分享奖励</h3>
|
||||
<span>做出不同营销策略，给予忠实用户相应的奖励支持，加速市场品牌的建立，增加转化率，降低包房空置率，提高营收。</span>
|
||||
</li>
|
||||
<li class="li6">
|
||||
<h3>展示系统</h3>
|
||||
<span>通过不同展示风格将包房信息，套餐礼包展示给用户，降低广告成本提升价格调整空间，获取更强的市场竞争力。</span>
|
||||
</li>
|
||||
</ul>
|
||||
</div>
|
||||
<div class="element">
|
||||
<h1>必不可少的营销组件</h1>
|
||||
<ul>
|
||||
<li>
|
||||
<img src="<?php echo $this->params['htmlSrc'];?>/business13.png" alt="">
|
||||
<h3>O2O城市商圈</h3>
|
||||
<span>打造行业O2O闭环，提高营收</span>
|
||||
</li>
|
||||
<li>
|
||||
<img src="<?php echo $this->params['htmlSrc'];?>/business14.png" alt="">
|
||||
<h3>LBS数据</h3>
|
||||
<span>为用户导航“微”财富找方向</span>
|
||||
</li>
|
||||
<li>
|
||||
<img src="<?php echo $this->params['htmlSrc'];?>/business15.png" alt="">
|
||||
<h3>促销信息</h3>
|
||||
<span>用充满乐趣的营销模式打造爆品</span>
|
||||
</li>
|
||||
<li>
|
||||
<img src="<?php echo $this->params['htmlSrc'];?>/business16.png" alt="">
|
||||
<h3>微信娃娃机</h3>
|
||||
<span>高效实现“路转粉”倍增商业价值</span>
|
||||
</li>
|
||||
<li>
|
||||
<img src="<?php echo $this->params['htmlSrc'];?>/business17.png" alt="">
|
||||
<h3>智能WIFI</h3>
|
||||
<span>结合智能WIFI提升用户体验，吸收用户</span>
|
||||
</li>
|
||||
<li>
|
||||
<img src="<?php echo $this->params['htmlSrc'];?>/business18.png" alt="">
|
||||
<h3>场景分销</h3>
|
||||
<span>通过买家秀更直观的激发用户消费欲望</span>
|
||||
</li>
|
||||
<li>
|
||||
<img src="<?php echo $this->params['htmlSrc'];?>/business19.png" alt="">
|
||||
<h3>宣传册</h3>
|
||||
<span>结合音乐、报名、图片等宣传KTV面貌</span>
|
||||
</li>
|
||||
<li>
|
||||
<img src="<?php echo $this->params['htmlSrc'];?>/business20.png" alt="">
|
||||
<h3>购物币</h3>
|
||||
<span>通过购物币消费，可有效增加用户粘性</span>
|
||||
</li>
|
||||
</ul>
|
||||
</div>
|
||||
<div class="relaxation">
|
||||
<p>打造休闲娱乐消费轻模式</p>
|
||||
<p>加速传统KTV移动互联网时代的变革</p>
|
||||
<p>朝着品牌闭环化经营模式方向发展</p>
|
||||
</div>
|
||||
</div>
|
||||
Executable
+28
@@ -0,0 +1,28 @@
|
||||
<?php
|
||||
/**
|
||||
* @Author: fm453
|
||||
* @Date: 2018-04-24 02:02:21
|
||||
* @Last Modified by: fm453
|
||||
* @Last Modified time: 2021-08-23 09:52:53
|
||||
* @Email: fm453@lukegzs.com
|
||||
**/
|
||||
use yii\helpers\Html;
|
||||
use yii\helpers\Url;
|
||||
global $_HI;
|
||||
|
||||
$do = Yii::$app->controller->id;
|
||||
$ac = Yii::$app->requestedAction->id;
|
||||
|
||||
$html = '';
|
||||
$html .= $this->render('.././_common/header');
|
||||
$html .= $this->render('.././_common/titlebar');
|
||||
|
||||
$html .= $this->render('offline/main');
|
||||
|
||||
$html .= $this->render('.././_common/footbar');
|
||||
$html .= $this->render('.././_common/kefu');
|
||||
$html .= $this->render('.././_common/js');
|
||||
$html .= $this->render('.././_common/footer');
|
||||
|
||||
echo $html;
|
||||
?>
|
||||
+133
@@ -0,0 +1,133 @@
|
||||
<?php
|
||||
/**
|
||||
* @Author: fm453
|
||||
* @Date: 2018-04-24 02:02:21
|
||||
* @Last Modified by: fm453
|
||||
* @Last Modified time: 2021-08-23 10:19:26
|
||||
* @Email: fm453@lukegzs.com
|
||||
**/
|
||||
use yii\helpers\Html;
|
||||
use yii\helpers\Url;
|
||||
global $_HI;
|
||||
?>
|
||||
<link rel="stylesheet" type="text/css" href="<?php echo $_HI['staticUrl'];?>/css/offline.css">
|
||||
<div class="offlinebox">
|
||||
<div class="offline_banner banner" style="margin-top: 126px;">
|
||||
<img src="<?php echo $this->params['htmlSrc'];?>/offline01.png" alt="">
|
||||
</div>
|
||||
<div class="offline_channel">
|
||||
<figure>
|
||||
<img src="<?php echo $this->params['htmlSrc'];?>/offline02.png" alt="">
|
||||
</figure>
|
||||
<h1>O2O时代线下门店全渠道转型
|
||||
<br><b>面临5大思考</b>
|
||||
</h1>
|
||||
<figure>
|
||||
<img src="<?php echo $this->params['htmlSrc'];?>/offline03.png" alt="">
|
||||
</figure>
|
||||
</div>
|
||||
<div class="offline_pattern">
|
||||
<h1>线下多门店O2O平台服务与交易模式</h1>
|
||||
<figure>
|
||||
<img src="<?php echo $this->params['htmlSrc'];?>/offline04.png" alt="">
|
||||
</figure>
|
||||
</div>
|
||||
<div class="offline_industry">
|
||||
<h1>积极推动“互联网+行业”的耦合</h1>
|
||||
<figure>
|
||||
<img src="<?php echo $this->params['htmlSrc'];?>/offline05.png" alt="">
|
||||
</figure>
|
||||
</div>
|
||||
<div class="offline_pattern">
|
||||
<h1>打造全新电商模式</h1>
|
||||
<ul>
|
||||
<li>
|
||||
<span>在线消费更为便利，尤其是移动端的碎片化特性，满足用户随时购物的需求</span>
|
||||
</li>
|
||||
<li>
|
||||
<span>线上信息展示详尽，有完整的客户口碑分享体系，降低推广成本</span>
|
||||
</li>
|
||||
<li>
|
||||
<span>线上不受各种环境限制，商品种类丰富，给用户更多自由权和选择权</span>
|
||||
</li>
|
||||
<li>
|
||||
<span>实体店能帮助用户更直观的了解产品，整体消费体验提升，缩短决策过程</span>
|
||||
</li>
|
||||
<li>
|
||||
<span>门店能提供落地服务，满足用户急需，并提升用户对产品的信任度</span>
|
||||
</li>
|
||||
<li>
|
||||
<span>线下场景丰富，能刺激用户更多的需求，集中需求，带动附加消费</span>
|
||||
</li>
|
||||
</ul>
|
||||
</div>
|
||||
<div class="offline_product">
|
||||
<h1>线下多门店发展适用产品</h1>
|
||||
<ul>
|
||||
<li>
|
||||
<img src="<?php echo $this->params['htmlSrc'];?>/offline06.png" alt="">
|
||||
<h3>会员系统</h3>
|
||||
<span>从线下会员入手
|
||||
<br>打造全新电商模式
|
||||
</span>
|
||||
</li>
|
||||
<li>
|
||||
<img src="<?php echo $this->params['htmlSrc'];?>/offline07.png" alt="">
|
||||
<h3>LBS数据</h3>
|
||||
<span>根据所在位置
|
||||
<br>精准推送商业信息
|
||||
</span>
|
||||
</li>
|
||||
<li>
|
||||
<img src="<?php echo $this->params['htmlSrc'];?>/offline08.png" alt="">
|
||||
<h3>促销工具</h3>
|
||||
<span>用新奇有趣的
|
||||
<br>方式让用户来购物
|
||||
</span>
|
||||
</li>
|
||||
<li>
|
||||
<img src="<?php echo $this->params['htmlSrc'];?>/offline09.png" alt="">
|
||||
<h3>互动工具</h3>
|
||||
<span>加深用户对商家
|
||||
<br>的信任与依赖
|
||||
</span>
|
||||
</li>
|
||||
<li>
|
||||
<img src="<?php echo $this->params['htmlSrc'];?>/offline09.png" alt="">
|
||||
<h3>收银系统</h3>
|
||||
<span>支持多种支付
|
||||
<br>方式，提升体验
|
||||
</span>
|
||||
</li>
|
||||
|
||||
|
||||
<li>
|
||||
<img src="<?php echo $this->params['htmlSrc'];?>/offline10.png" alt="">
|
||||
<h3>分销系统</h3>
|
||||
<span>通过多种奖励
|
||||
<br>模式刺激市场裂变
|
||||
</span>
|
||||
</li>
|
||||
<li>
|
||||
<img src="<?php echo $this->params['htmlSrc'];?>/offline11.png" alt="">
|
||||
<h3>数据统计</h3>
|
||||
<span>通过数据报表
|
||||
<br>低成本了解业务详情
|
||||
</span>
|
||||
</li>
|
||||
<li>
|
||||
<img src="<?php echo $this->params['htmlSrc'];?>/offline12.png" alt="">
|
||||
<h3>管理系统</h3>
|
||||
<span>对商城所有信息
|
||||
<br>进行数据化管理
|
||||
</span>
|
||||
</li>
|
||||
|
||||
</ul>
|
||||
</div>
|
||||
<div class="offline_text">
|
||||
<p>好产品好口碑需要更多的人更快的知道</p>
|
||||
<p>全渠道运行是口碑传播中的加速器</p>
|
||||
<p>线上线下融合是未来行业发展的必然趋势</p>
|
||||
</div>
|
||||
</div>
|
||||
Executable
+28
@@ -0,0 +1,28 @@
|
||||
<?php
|
||||
/**
|
||||
* @Author: fm453
|
||||
* @Date: 2018-04-24 02:02:21
|
||||
* @Last Modified by: fm453
|
||||
* @Last Modified time: 2021-08-23 09:53:18
|
||||
* @Email: fm453@lukegzs.com
|
||||
**/
|
||||
use yii\helpers\Html;
|
||||
use yii\helpers\Url;
|
||||
global $_HI;
|
||||
|
||||
$do = Yii::$app->controller->id;
|
||||
$ac = Yii::$app->requestedAction->id;
|
||||
|
||||
$html = '';
|
||||
$html .= $this->render('.././_common/header');
|
||||
$html .= $this->render('.././_common/titlebar');
|
||||
|
||||
$html .= $this->render('retail/main');
|
||||
|
||||
$html .= $this->render('.././_common/footbar');
|
||||
$html .= $this->render('.././_common/kefu');
|
||||
$html .= $this->render('.././_common/js');
|
||||
$html .= $this->render('.././_common/footer');
|
||||
|
||||
echo $html;
|
||||
?>
|
||||
Executable
+109
@@ -0,0 +1,109 @@
|
||||
<?php
|
||||
/**
|
||||
* @Author: fm453
|
||||
* @Date: 2018-04-24 02:02:21
|
||||
* @Last Modified by: fm453
|
||||
* @Last Modified time: 2021-08-23 10:17:23
|
||||
* @Email: fm453@lukegzs.com
|
||||
**/
|
||||
use yii\helpers\Html;
|
||||
use yii\helpers\Url;
|
||||
global $_HI;
|
||||
?>
|
||||
<link rel="stylesheet" type="text/css" href="<?php echo $_HI['staticUrl'];?>/css/retail.css">
|
||||
<div class="retailbox" style="padding-bottom:20px;">
|
||||
<div class="retail_banner banner" style="margin-top: 126px;">
|
||||
<img src="<?php echo $this->params['htmlSrc'];?>/banner_01.png" alt="">
|
||||
</div>
|
||||
<div class="initiative">
|
||||
<dl>
|
||||
<dd>技术移动化、用户移动化、商家移动化共同促进移动网购市场的快速发展
|
||||
<br>网上零售及移动网购市场呈持续快速增长</dd>
|
||||
<dd>然而，<b>用户越来越拥有话语权和主动权</b>
|
||||
<br>移动互联网领域的竞争的生存机率是七万分之一</dd>
|
||||
<dd>零售电商该如何提高销量，并提升自身竞争力
|
||||
<br>嗨路客推出紧贴合用户市场的解决方案
|
||||
<br>创意工具+分享互动+万众创业+营销策略=落地零售电商解决方案</dd>
|
||||
</dl>
|
||||
<figure>
|
||||
<img src="<?php echo $this->params['htmlSrc'];?>/shouji_bj_04.png" alt="">
|
||||
</figure>
|
||||
</div>
|
||||
<div class="retail_title">
|
||||
移动零售电商营销5部曲
|
||||
</div>
|
||||
<figure class="retail_tb">
|
||||
<img src="<?php echo $this->params['htmlSrc'];?>/tubiao_1_03.png" alt="">
|
||||
</figure>
|
||||
<div class="retail_title title2">
|
||||
构建自身的渠道体系
|
||||
<br>提升品牌市场覆盖率与竞争力
|
||||
</div>
|
||||
<figure class="figure02">
|
||||
<img src="<?php echo $this->params['htmlSrc'];?>/jaigou_bj_03.png" alt="">
|
||||
</figure>
|
||||
<div class="retail_pain">
|
||||
<h1>电商化、场景化相结合解决痛点</h1>
|
||||
<ul>
|
||||
<li>
|
||||
<img src="<?php echo $this->params['htmlSrc'];?>/tb_01_03.png" alt="">
|
||||
<h3>电商竞争缺少创新</h3>
|
||||
<span>流量入口变少，价格战严重，购买决策过程长
|
||||
<br>同质化严重，难以形成自品牌</span>
|
||||
</li>
|
||||
<li>
|
||||
<img src="<?php echo $this->params['htmlSrc'];?>/tb_02_03.png" alt="">
|
||||
<h3>宣传手段单一</h3>
|
||||
<span> 线上、线下渠道的渗透能力弱
|
||||
<br>客户忠诚度和复购率低</span>
|
||||
</li>
|
||||
<li>
|
||||
<img src="<?php echo $this->params['htmlSrc'];?>/tb_03_03.png" alt="">
|
||||
<h3>资源不能价值变现</h3>
|
||||
<span>没有完整的营销闭环服务，有效资源白白浪费
|
||||
<br>拥有大量的数据信息，不懂如何转化为商机</span>
|
||||
</li>
|
||||
</ul>
|
||||
</div>
|
||||
<div class="retail_operation">
|
||||
<h1>营销操作指南</h1>
|
||||
<ul>
|
||||
<li>
|
||||
<img src="<?php echo $this->params['htmlSrc'];?>/tb_04_03.png" alt="">
|
||||
<h3>沉淀用户</h3>
|
||||
<span>借助移动社交的便捷性、互动性、传播性、聚类性，将用户沉淀在自己的平台，构建多渠道营销体系</span>
|
||||
</li>
|
||||
<li>
|
||||
<img src="<?php echo $this->params['htmlSrc'];?>/tb_05_03.png" alt="">
|
||||
<h3>社交互动</h3>
|
||||
<span>利用移动互联网的多样化、碎片化、场景化、即时化4大传播特点，配以多元化的营销互动工具，增加用户粘性</span>
|
||||
</li>
|
||||
<li>
|
||||
<img src="<?php echo $this->params['htmlSrc'];?>/tb_06_03.png" alt="">
|
||||
<h3>刺激消费</h3>
|
||||
<span>以“大众创业”为目标，结合各种新奇好玩、创意有趣的营销模式，引导用户积极参与购物，将消费者变成消费商</span>
|
||||
</li>
|
||||
<li>
|
||||
<img src="<?php echo $this->params['htmlSrc'];?>/tb_07_03.png" alt="">
|
||||
<h3>广泛传播</h3>
|
||||
<span>以“分享经济”为核心运营机制，顺势构建分销，打造病毒营销、联动营销、社群营销，提高市场认知度、美誉度和品牌忠诚度</span>
|
||||
</li>
|
||||
<li>
|
||||
<img src="<?php echo $this->params['htmlSrc'];?>/tb_08_03.png" alt="">
|
||||
<h3>消费闭环</h3>
|
||||
<span>移动互联网的兴起，让O2O模式也在全方位布局与渗透，借城市O2O系统打造完整的营销闭环服务，由多维数据驱动的精准营销，提升转化率</span>
|
||||
</li>
|
||||
<li>
|
||||
<img src="<?php echo $this->params['htmlSrc'];?>/tb_09_03.png" alt="">
|
||||
<h3>资源变现</h3>
|
||||
<span>通过先进移动客户管理体系，获得的数据深层挖掘潜在市场，并优化组织架构，全方位布局与渗透，将信息资源快速变现利用</span>
|
||||
</li>
|
||||
</ul>
|
||||
</div>
|
||||
<div class="match">
|
||||
<h1>营销组件搭配</h1>
|
||||
<figure>
|
||||
<img src="<?php echo $this->params['htmlSrc'];?>/jzt_bj_03.png" alt="">
|
||||
</figure>
|
||||
</div>
|
||||
</div>
|
||||
Executable
+28
@@ -0,0 +1,28 @@
|
||||
<?php
|
||||
/**
|
||||
* @Author: fm453
|
||||
* @Date: 2018-04-24 02:02:21
|
||||
* @Last Modified by: fm453
|
||||
* @Last Modified time: 2021-08-23 10:22:32
|
||||
* @Email: fm453@lukegzs.com
|
||||
**/
|
||||
use yii\helpers\Html;
|
||||
use yii\helpers\Url;
|
||||
global $_HI;
|
||||
|
||||
$do = Yii::$app->controller->id;
|
||||
$ac = Yii::$app->requestedAction->id;
|
||||
|
||||
$html = '';
|
||||
$html .= $this->render('.././_common/header');
|
||||
$html .= $this->render('.././_common/titlebar');
|
||||
|
||||
$html .= $this->render('single/main');
|
||||
|
||||
$html .= $this->render('.././_common/footbar');
|
||||
$html .= $this->render('.././_common/kefu');
|
||||
$html .= $this->render('.././_common/js');
|
||||
$html .= $this->render('.././_common/footer');
|
||||
|
||||
echo $html;
|
||||
?>
|
||||
Executable
+177
@@ -0,0 +1,177 @@
|
||||
<?php
|
||||
/**
|
||||
* @Author: fm453
|
||||
* @Date: 2018-04-24 02:02:21
|
||||
* @Last Modified by: fm453
|
||||
* @Last Modified time: 2021-08-23 10:19:35
|
||||
* @Email: fm453@lukegzs.com
|
||||
**/
|
||||
use yii\helpers\Html;
|
||||
use yii\helpers\Url;
|
||||
global $_HI;
|
||||
?>
|
||||
<link rel="stylesheet" type="text/css" href="<?php echo $_HI['staticUrl'];?>/css/single.css">
|
||||
<div class="celebritybox">
|
||||
<div class="celebrity_banner banner" style="margin-top: 126px;">
|
||||
<img src="<?php echo $this->params['htmlSrc'];?>/celebrity01.png" alt="">
|
||||
</div>
|
||||
<div class="product_box">
|
||||
<div class="product">
|
||||
<figure>
|
||||
<img src="<?php echo $this->params['htmlSrc'];?>/celebrity02.png" alt="">
|
||||
</figure>
|
||||
<div class="right_text">
|
||||
<p>超级单品不但是企业利润的增长点</p>
|
||||
<p>而且对提升品牌起着关键性的作用</p>
|
||||
<p>然而很多企业对于超级单品的运作往往比较盲目</p>
|
||||
</div>
|
||||
</div>
|
||||
</div>
|
||||
<div class="challenge">
|
||||
<h1>打造超级单品面临6大难题</h1>
|
||||
<ul>
|
||||
<li>
|
||||
<img src="<?php echo $this->params['htmlSrc'];?>/celebrity_icon1.png" alt="">
|
||||
<div class="litext">
|
||||
<h3>不会集中发力</h3>
|
||||
<span>企业不知道如何集中优势选择和打造自己的超级单品</span>
|
||||
</div>
|
||||
</li>
|
||||
<li>
|
||||
<img src="<?php echo $this->params['htmlSrc'];?>/celebrity_icon2.png" alt="">
|
||||
<div class="litext">
|
||||
<h3>口碑难建立</h3>
|
||||
<span>面对市场激烈的竞争，用户抉择范围广，没人愿意相信支持</span>
|
||||
</div>
|
||||
</li>
|
||||
<li>
|
||||
<img src="<?php echo $this->params['htmlSrc'];?>/celebrity_icon3.png" alt="">
|
||||
<div class="litext">
|
||||
<h3>曝光度不高</h3>
|
||||
<span>没有好的传播媒介和组合，用户触达率不高，整体营销效率低</span>
|
||||
</div>
|
||||
</li>
|
||||
<li>
|
||||
<img src="<?php echo $this->params['htmlSrc'];?>/celebrity_icon4.png" alt="">
|
||||
<div class="litext">
|
||||
<h3>用户粘度低</h3>
|
||||
<span>缺乏移动客户管理经验，不知道如何及时获取并解决用户需求</span>
|
||||
</div>
|
||||
</li>
|
||||
<li>
|
||||
<img src="<?php echo $this->params['htmlSrc'];?>/celebrity_icon5.png" alt="">
|
||||
<div class="litext">
|
||||
<h3>品牌信任度</h3>
|
||||
<span>企业不懂如何建立渠道提升品牌形象，获得市场的认可</span>
|
||||
</div>
|
||||
</li>
|
||||
<li>
|
||||
<img src="<?php echo $this->params['htmlSrc'];?>/celebrity_icon6.png" alt="">
|
||||
<div class="litext">
|
||||
<h3>品牌连锁性</h3>
|
||||
<span>如何借助超级单品，提升相关产品综合竞争力，打开市场的连锁反应</span>
|
||||
</div>
|
||||
</li>
|
||||
</ul>
|
||||
</div>
|
||||
<div class="star">
|
||||
<h1>超级单品应该是企业有计划、步骤打造的产品</h1>
|
||||
<figure>
|
||||
<img src="<?php echo $this->params['htmlSrc'];?>/celebrity03.png" alt="">
|
||||
</figure>
|
||||
</div>
|
||||
<div class="deploy">
|
||||
<h1>打造超级单品战略部署</h1>
|
||||
<figure>
|
||||
<img src="<?php echo $this->params['htmlSrc'];?>/celebrity04.png" alt="">
|
||||
</figure>
|
||||
</div>
|
||||
<div class="match">
|
||||
<h1>产品搭配</h1>
|
||||
<figure>
|
||||
<img src="<?php echo $this->params['htmlSrc'];?>/celebrity05.png" alt="">
|
||||
</figure>
|
||||
</div>
|
||||
<div class="contents">
|
||||
<h1>产品搭配</h1>
|
||||
<dl>
|
||||
<dd>
|
||||
<img src="<?php echo $this->params['htmlSrc'];?>/celebrity06.png" alt="">
|
||||
<span>单品分销</span>
|
||||
</dd>
|
||||
<dd>
|
||||
<img src="<?php echo $this->params['htmlSrc'];?>/celebrity07.png" alt="">
|
||||
<span>品牌商分销</span>
|
||||
</dd>
|
||||
<dd>
|
||||
<img src="<?php echo $this->params['htmlSrc'];?>/celebrity08.png" alt="">
|
||||
<span>数据统计</span>
|
||||
</dd>
|
||||
<dd>
|
||||
<img src="<?php echo $this->params['htmlSrc'];?>/celebrity09.png" alt="">
|
||||
<span>升级大礼包</span>
|
||||
</dd>
|
||||
<dd>
|
||||
<img src="<?php echo $this->params['htmlSrc'];?>/celebrity10.png" alt="">
|
||||
<span>微推广工具</span>
|
||||
</dd>
|
||||
<dd>
|
||||
<img src="<?php echo $this->params['htmlSrc'];?>/celebrity11.png" alt="">
|
||||
<span>微调研</span>
|
||||
</dd>
|
||||
<dd>
|
||||
<img src="<?php echo $this->params['htmlSrc'];?>/celebrity12.png" alt="">
|
||||
<span>管理系统</span>
|
||||
</dd>
|
||||
<dd>
|
||||
<img src="<?php echo $this->params['htmlSrc'];?>/celebrity13.png" alt="">
|
||||
<span>展示系统</span>
|
||||
</dd>
|
||||
<dd>
|
||||
<img src="<?php echo $this->params['htmlSrc'];?>/celebrity14.png" alt="">
|
||||
<span>原核动力</span>
|
||||
</dd>
|
||||
<dd>
|
||||
<img src="<?php echo $this->params['htmlSrc'];?>/celebrity15.png" alt="">
|
||||
<span>微广告神器</span>
|
||||
</dd>
|
||||
<dd>
|
||||
<img src="<?php echo $this->params['htmlSrc'];?>/celebrity16.png" alt="">
|
||||
<span>一元购</span>
|
||||
</dd>
|
||||
<dd>
|
||||
<img src="<?php echo $this->params['htmlSrc'];?>/celebrity17.png" alt="">
|
||||
<span>微秒杀</span>
|
||||
</dd>
|
||||
<dd>
|
||||
<img src="<?php echo $this->params['htmlSrc'];?>/celebrity18.png" alt="">
|
||||
<span>微砍价</span>
|
||||
</dd>
|
||||
<dd>
|
||||
<img src="<?php echo $this->params['htmlSrc'];?>/celebrity19.png" alt="">
|
||||
<span>微反馈</span>
|
||||
</dd>
|
||||
<dd>
|
||||
<img src="<?php echo $this->params['htmlSrc'];?>/celebrity20.png" alt="">
|
||||
<span>微众筹</span>
|
||||
</dd>
|
||||
<dd>
|
||||
<img src="<?php echo $this->params['htmlSrc'];?>/celebrity21.png" alt="">
|
||||
<span>订货会</span>
|
||||
</dd>
|
||||
</dl>
|
||||
<em>......</em>
|
||||
</div>
|
||||
<div class="bazaarbox">
|
||||
<div class="bazaar">
|
||||
<figure>
|
||||
<img src="<?php echo $this->params['htmlSrc'];?>/celebrity22.png" alt="">
|
||||
</figure>
|
||||
<div class="bazaar_text">
|
||||
<p>用敏锐的市场眼光来挖掘产品</p>
|
||||
<p>用科学的方法来推广这些产品</p>
|
||||
<p>抓住机遇，下一个<b>“超级单品”</b>也许就是你</p>
|
||||
</div>
|
||||
</div>
|
||||
</div>
|
||||
</div>
|
||||
Executable
+28
@@ -0,0 +1,28 @@
|
||||
<?php
|
||||
/**
|
||||
* @Author: fm453
|
||||
* @Date: 2018-04-24 02:02:21
|
||||
* @Last Modified by: fm453
|
||||
* @Last Modified time: 2021-08-23 10:04:32
|
||||
* @Email: fm453@lukegzs.com
|
||||
**/
|
||||
use yii\helpers\Html;
|
||||
use yii\helpers\Url;
|
||||
global $_HI;
|
||||
|
||||
$do = Yii::$app->controller->id;
|
||||
$ac = Yii::$app->requestedAction->id;
|
||||
|
||||
$html = '';
|
||||
$html .= $this->render('.././_common/header');
|
||||
$html .= $this->render('.././_common/titlebar');
|
||||
|
||||
$html .= $this->render('tourist/main');
|
||||
|
||||
$html .= $this->render('.././_common/footbar');
|
||||
$html .= $this->render('.././_common/kefu');
|
||||
$html .= $this->render('.././_common/js');
|
||||
$html .= $this->render('.././_common/footer');
|
||||
|
||||
echo $html;
|
||||
?>
|
||||
+111
@@ -0,0 +1,111 @@
|
||||
<?php
|
||||
/**
|
||||
* @Author: fm453
|
||||
* @Date: 2018-04-24 02:02:21
|
||||
* @Last Modified by: fm453
|
||||
* @Last Modified time: 2021-08-23 10:19:41
|
||||
* @Email: fm453@lukegzs.com
|
||||
**/
|
||||
use yii\helpers\Html;
|
||||
use yii\helpers\Url;
|
||||
global $_HI;
|
||||
?>
|
||||
<link rel="stylesheet" type="text/css" href="<?php echo $_HI['staticUrl'];?>/css/tourist.css">
|
||||
<div class="travelbox">
|
||||
<div class="travel_banner banner" style="margin-top: 126px;">
|
||||
<img src="<?php echo $this->params['htmlSrc'];?>/travel02.png" alt="">
|
||||
</div>
|
||||
<div class="develop">
|
||||
<div class="developbox">
|
||||
<div class="develop_text">
|
||||
<p>中国互联网与移动互联网<b>市场蓬勃发展</b></p>
|
||||
<p>旅游市场的交易规模及用户占比<b>逐步提高</b></p>
|
||||
<p>广大消费者越来越倾向于对<b>酒店、机票、度假、租车</b></p>
|
||||
<p>等旅游产品的<b>关注和选择</b></p>
|
||||
</div>
|
||||
<figure>
|
||||
<img src="<?php echo $this->params['htmlSrc'];?>/travel03.png" alt="">
|
||||
</figure>
|
||||
</div>
|
||||
</div>
|
||||
<div class="question">
|
||||
<h1>旅游业转型必须直面<b> 4 </b>大问题</h1>
|
||||
<figure>
|
||||
<img src="<?php echo $this->params['htmlSrc'];?>/travel04.png" alt="">
|
||||
</figure>
|
||||
</div>
|
||||
<div class="thought">
|
||||
<h1>O2O旅游闭环商圈逻辑</h1>
|
||||
<p>提升旅游市场的交易规模及用户占比</p>
|
||||
<figure>
|
||||
<img src="<?php echo $this->params['htmlSrc'];?>/travel05.png" alt="">
|
||||
</figure>
|
||||
</div>
|
||||
<div class="marketing">
|
||||
<h1>旅游闭环商圈营销策略</h1>
|
||||
<ul>
|
||||
<li>
|
||||
<img src="<?php echo $this->params['htmlSrc'];?>/travel07.png" alt="">
|
||||
<h3>资源连接</h3>
|
||||
<span>充分利用平台优势。链接一切资源，增加服务品类，提升用户体验，增加用户粘性</span>
|
||||
</li>
|
||||
<li>
|
||||
<img src="<?php echo $this->params['htmlSrc'];?>/travel08.png" alt="">
|
||||
<h3>智能化管理</h3>
|
||||
<span>打破旅游业转型难、推广难的两大难题，线上平台记录、分享消费者的旅游体验，刺激消费</span>
|
||||
</li>
|
||||
<li>
|
||||
<img src="<?php echo $this->params['htmlSrc'];?>/travel09.png" alt="">
|
||||
<h3>数据营销</h3>
|
||||
<span>根据管理系统最终沉淀的用户信息，分析用户喜好，并制定相应的策略，精准营销。</span>
|
||||
</li>
|
||||
<li>
|
||||
<img src="<?php echo $this->params['htmlSrc'];?>/travel10.png" alt="">
|
||||
<h3>市场调研</h3>
|
||||
<span>及时了解市场动态，做出相应的调整，更好的服务用户，增加用户的信任度。</span>
|
||||
</li>
|
||||
<li>
|
||||
<img src="<?php echo $this->params['htmlSrc'];?>/travel11.png" alt="">
|
||||
<h3>口碑管理</h3>
|
||||
<span>将工作人员进行移动电商化培训，提升旅游整体服务水平，提升品牌口碑运转。</span>
|
||||
</li>
|
||||
<li>
|
||||
<img src="<?php echo $this->params['htmlSrc'];?>/travel12.png" alt="">
|
||||
<h3>LBS导游</h3>
|
||||
<span>通过LBS定位，智能推送景点信息与活动</span>
|
||||
</li>
|
||||
<li>
|
||||
<img src="<?php echo $this->params['htmlSrc'];?>/travel13.png" alt="">
|
||||
<h3>分销购票</h3>
|
||||
<span>利用游客资源，增加口碑宣传，拓展市场</span>
|
||||
</li>
|
||||
<li>
|
||||
<img src="<?php echo $this->params['htmlSrc'];?>/travel14.png" alt="">
|
||||
<h3>闭环CRM</h3>
|
||||
<span>充分利用平台优势。链接一切资源，增加服务品类，提升用户体验，增加用户粘性</span>
|
||||
</li>
|
||||
<li>
|
||||
<img src="<?php echo $this->params['htmlSrc'];?>/travel15.png" alt="">
|
||||
<h3>资源连接</h3>
|
||||
<span>个性化定制服务体验，美化视觉，精准营销</span>
|
||||
</li>
|
||||
<li>
|
||||
<img src="<?php echo $this->params['htmlSrc'];?>/travel16.png" alt="">
|
||||
<h3>促销应用</h3>
|
||||
<span>通过促销，积极与粉丝互动，促进二次传播</span>
|
||||
</li>
|
||||
<li>
|
||||
<img src="<?php echo $this->params['htmlSrc'];?>/travel17.png" alt="">
|
||||
<h3>在线订票</h3>
|
||||
<span>不再局限于线下排队订票，减少人力成本</span>
|
||||
</li>
|
||||
<li>
|
||||
<img src="<?php echo $this->params['htmlSrc'];?>/travel18.png" alt="">
|
||||
<h3>O2O收银</h3>
|
||||
<span>出门旅游随时消费，增加用户消费触点</span>
|
||||
</li>
|
||||
</ul>
|
||||
<p>移动互联网与旅游的结合,无疑将更加刺激各服务业态的联盟,提升其运营平台、产品、用户等方面的竞争力</p>
|
||||
</div>
|
||||
|
||||
</div>
|
||||
Reference in New Issue
Block a user